Accomplishments: William F. Harrah College of Hospitality

Mehmet Erdem (Hospitality) and his co-authors recently published a paper, "Reading Between the Lines: Analyzing Online Reviews by Using a Multi-method Web-analytics Approach" in the International Journal of Contemporary Hospitality Management. The purpose of this study is to propose a novel Web analytics methodology to examine online reviews…
Nasim Binesh, Amanda Belarmino and Carola Raab (all Hospitality) are the authors of a paper recently published online in the Journal of Revenue and Pricing Management. This paper analyzes revenue management literature between 2013 and 2019 to examine the trajectory of hospitality research and identify gaps in the…
Ashok K. Singh (Hospitality), along with Noah Loewy a student at Schreiber High School in Port Washington, New York; and Tina Marie Gallagher, co-coordinator of math research at that same high school wrote a paper, "Developing an Empirical Model to Forecast United States Presidential Elections: A Machine Learning Approach," which has been…
Ashok Singh (Hospitality) and Rohan J. Dalpatadu (Math) are the authors of an article, "Using HAC Estimators for Intervention Analysis." The purpose of this article is to present an alternative method for intervention analysis of time series data that is simpler to use than the traditional method of fitting an explanatory Autoregressive Integrated…
Marla Royne Stafford's (Hospitality) article entitled "Connecting and Communicating with the Customer: Advertising Research for the Hospitality Industry" was published in the October-December 2020 printed edition of the Journal of Advertising. This article, which was available digitally in September 2020, appears in the journal's…
Marla Royne Stafford (Hospitality) is the co-author of an article, “Determining Uses and Gratifications for the Internet,” that ranks as the #4 most downloaded paper in the 50-year history of the Decision Science Journal — a top journal in the decision sciences field. Originally published in 2004, the article looks at consumer…
Seyhmus Baloglu (Hospitality) and his co-authors' article "Yielding the Benefits of Fun in the Workplace: The Devil’s in the Details" was recently published in Organizational Dynamics. The paper explores how and why fun is such a powerful part of a service culture, as well as why a fun work environment does not always create positive outcomes. It…
Mehmet Erdem, Billy Bai (both Hospitality) and Saeed Vayghan (Hospitality Administration) recently published their paper "One October Tragedy in Las Vegas: An Overview of Tourists' Perceptions'  in the Journal of Tourism, Heritage & Services Marketing. The study examines Las Vegas visitors’ perception about security in Las…
Mehmet Erdem, Chih-Chien Chen (both Hospitality) and Tevfik Demirciftci (Hospitality Administration) recently published their article, "A Tabulation of Information Technology and Consumer Behavior in Hospitality Revenue Management Research," in the Journal of Hospitality and Tourism Technology. The paper presents an overview of revenue…
Ozgur Ozdemir (Hospitality) published an article, "Board Diversity and Firm Performance in the U.S. Tourism Sector: The Effect of Institutional Ownership," in the International Journal of Hospitality Management. The study examines the relationship between board diversity and firm performance in the U.S. tourism sector by using institutional…
Seyhmus Baloglu (Hospitality) has published the eighth edition of Marketing for Hospitality and Tourism textbook, co-authored with Phillip Kotler and John Bowen.  Filled with industry examples, the book explores each marketing area for hospitality and travel and applies theoretical concepts to real-world examples and cases. The digital…
Amanda Belarmino (Hospitality) recently had an article published in Current Issues in Tourism. Her study surveyed hosts who had first listed their homes for rent during mega-events, like the Olympics. The study found that those who were satisfied with the money they earned, their interactions with the guests,…