The Entain Foundation US is to fund the University of Nevada, Las Vegas (UNLV) for a pioneering betting and gaming research initiative which, for the first time in the States, combines scientific research with operational expertise to apply best practice in responsible gambling, policy, and health.

The Entain Foundation US is to provide a founding grant to the University of Nevada, Las Vegas, for a pioneering betting and gaming research initiative which would combine scientific research with operational expertise to apply best practice in responsible gambling, policy and health for the first time in the US.

Entain’s charity division the Entain Foundation US has partnered with the University of Nevada, Las Vegas (UNLV) for a betting and gaming research initiative.

The Entain Foundation U.S., is to provide a founding grant to the University of Nevada, Las Vegas for a pioneering betting and gaming research initiative which, for the first time in the U.S., would combine scientific research with operational expertise to apply best practice in responsible gambling, policy and health.

The Las Vegas economy has been strong in recent months, but faces uncertainty with further COVID-19 concerns and other challenges, according to analysts.

Visitors to UNLV’s Black Fire Innovation research institute will find much of what they might expect inside a 15,000-square foot showroom dedicated to newly created products for the gaming and hospitality industries.

Southern Nevada’s economy has been on a major rebound, with stimulus money and pent-up demand for leisure and travel helping fuel a record period of revenue and gaming win along the Strip corridor.

Malaysia’s Genting Berhad has realized a long-held American dream with the opening of US$4.3 billion Resorts World Las Vegas in June. But can this ambitious project become the spark Las Vegas – and Genting – need?