Nancy Lough In The News
New York Business Journal
The Collective, a division focused on women within Wasserman, is launching The Collective Think Tank this week to research multiple aspects of women and sports, including female fandom, purchasing power and gender inequities within the industry.
SportsPro
The Collective Think Tank, which the company calls a ‘first-of-its-kind initiative’, will bring together researchers at academic institutions and sports organisations, including properties, brands and media companies, to gather and disseminate insights and information ‘to promote more opportunity for women to succeed in sports’.
Sports Business Journal
The Collective, a division focused on women within Wasserman, is launching The Collective Think Tank this week to research multiple aspects of women and sports, including female fandom, purchasing power and gender inequities within the industry.
This Is Money
U.S. women's soccer and basketball earned strong television ratings as they returned after being put on hold due to COVID-19, helping to quell concern that the pandemic would undo progress made in women's sports over the last year.
National Post
Both the NWSL and the WNBA rode into 2020 with plenty of momentum.