Steve Salerno’s articles, essays and interviews have appeared in Harper’s, The New York Times Magazine, Esquire, The New Republic, The Wall Street Journal, the London Times, New York Magazine, Slate, Sports Illustrated, domestic and foreign editions of Men’s Health and Playboy and many other leading publications. His true-crime book, Deadly Blessing, became the Warner Bros. TV movie Bed of Lies. His most recent book, SHAM: How the Self-Help Movement Made America Helpless, resulted in over 500 media appearances, including an extended “debate” on Anderson Cooper 360 and an hour-long ABC special he co-developed with the network’s Dan Harris. As a publicist and brand guru, he has worked for Fortune 500s and entrepreneurial start-ups, writing and/or consulting on everything from branding to pre-launch materials to annual reports. He is a recognized specialist in crisis management. Steve has also served as publisher of The American Legion Magazine and editor-in- chief of Men’s Health Books, where he oversaw development of some of the brand’s most successful titles. Steve has won numerous awards for his writing, editing and PR work, including three consecutive first-place finishes in the early 2000s NAIC Nicholson Awards for Excellence in Annual Report Communication. Steve held the Riley Chair in magazine journalism at Indiana University-Bloomington between 1997 and 2000 and was writer-in- residence at Muhlenberg College in 2003-4. More importantly, better than halfway through his seventh decade, he can still outhit the high school studs in America’s fastest batting cages.