Shaundell Newsome is the founder and visionary for Sumnu Marketing and two-time SBA Award Winner. He is a veteran of the United States Air Force, serving in the military for a decade, including Operation Desert Storm. Newsome started his marketing and communication career while attending the High School of Graphic Communications Arts in Manhattan, NY, graduating in 1986. Prior to starting his own firm, he worked as a marketing director for Station Casinos where he was a member of the team that developed the Boarding Pass Program, one of the world’s most effective customer loyalty programs. Today, he’s an author of The Twelve Steps of Marketing, an accomplished motivational speaker, and instructor for many small business administration programs including Boots to Business and Nx Level for Entrepreneurs.