Reducing free play offers to gamblers has a minimal impact on the likelihood that they will return to a casino, according to a new academic study. However, completely removing free play incentives could prove problematic for casino operators, according to the same study.

Reducing free play offers to gamblers has minimal impact on whether customers will return to a casino property, according to a new academic research study. Eliminating free-play incentives, however, might prove to be problematic for casino operators, the study found.

When information started to spread on social media about a proposal in the U.S. Senate to exempt sportsbooks in the United States from paying a handle tax, a question was quickly raised by gamblers:

Las Vegas has always been a gambler's paradise, and it's likely to remain that way as long as planes full of visitors continue to land at Harry Reid International Airport. But does that mean Sin City is still the best bet for gamblers?

Las Vegas has always been a gambler’s paradise, and smart money says it will stay that way as long as planes full of visitors continue to land at Harry Reid International Airport. But does that mean Sin City is still a gambler’s best bet?

One of the most popular live casino games in the United States will debut just before Christmas at the Rockford Casino: A Hard Rock Opening Act.