Scott Jackson (Accounting) and co-authors Elaine Wang and David Piercey from the University of Massachusetts Amherst recently published their paper, "Does Temporal Immediacy Impact Investors’ Judgments? It Depends on Communication Mode," in the journal Behavioral Research in Accounting. The study finds that investors are more willing to invest in a company when managers use certain linguistic features to describe positive future events in a way that makes them feel closer and more likely. However, the study also finds that this effect only occurs under text but not audio/video communications, suggesting that the presence of nonverbal behavior can overpower the subtle effect of such linguistic features. You can explore the full article.