In Las Vegas, the sure bet for jazz is the University of Nevada’s KUNV (91.5), the station in this week’s Inside Radio “By The Numbers” spotlight.
Based on Nielsen trends through August, that bet would have paid off nicely, with KUNV’s persons 6+ share up 50% since June, and weekdays 6am-7pm average quarter-hour persons 6+ up 40% from July, the latter trend moving it from 13th to eighth-ranked in Vegas. Daily listening occasions among KUNV’s P1 listeners saw a 27% lift from July to August, from 4.8 to 6.1, while daily time spent listening hit a year-to-date high at two hours and 19 minutes.