MKT 400: Marketing Research
Section: 1001

Course Section Credits Instructor Dates Status Call Number
MKT 400 1001 3 (3 max credits) Anlamlier Makbule Eda Jan. 21, 2025 to May. 10, 2025 Open 26203

Description

Methodology of research. Focuses on topics such as research design, sample design, questionnaire construction, field procedures, data analysis, and report preparation. Involves practical experience in marketing research.

Prerequisites

Lee Business School major or Marketing minor and a minimum grade of C in the fol

Notes

This is an Internet class; refer to Canvas instructions at https://unlv.instructure.com.In addition to material listed on the bookstore webpage, students should be aware that the use of an electronic device that includes a web camera and microphone, and is compatible with Respondus Monitor software, is required for this course. (Chromebooks do not meet this requirement).

This data is for informational purposes only. Please see http://my.unlv.edu for a full catalog and more information.