portrait of Daniel Lamarre

In the realm of live entertainment, Daniel Lamarre, the executive vice chairman of the board at Cirque du Soleil Entertainment Group, acrobatically balances on top. With a creative career spanning over two decades at the helm of Cirque du Soleil, Lamarre has not only redefined the boundaries of circus arts but has also emerged as a visionary leader in the global entertainment industry.

Cirque du Soleil created its first permanent Las Vegas production with Mystère™ at Treasure Island Hotel & Casino in 1993, more than 30 years ago, and that decision transformed entertainment on the strip. Today, the world-renowned entertainment group offers six permanent productions in Las Vegas, notably besides Mystere, with O at Bellagio over 25 years, Michael Jackson One over ten.

Lamarre's journey with Cirque du Soleil began in January 2001, when he assumed the role of president and chief executive officer. Over the years, he spearheaded the organization's strategic growth and operational excellence, transforming it into a global powerhouse of creativity and spectacle. Under his leadership, Cirque du Soleil experienced a renaissance in 2021, reaffirming its position as the preeminent leader in live entertainment.

At the heart of Lamarre's approach lies a commitment to preserving Cirque du Soleil's rich heritage and values while embracing innovation and evolution. He has successfully navigated the delicate balance between tradition and innovation, ensuring the company's financial sustainability while safeguarding its culture and artistic integrity. Lamarre's unwavering dedication to excellence has cemented Cirque du Soleil's reputation as a beacon of creativity and imagination. He said, “We are not complacent. We always try to reinvent ourselves.”

Lamarre's global perspective and business acumen have been instrumental in Cirque du Soleil's expansion into new markets and ventures. His keen insight into global business development has propelled the organization to unprecedented heights, solidifying its status as the world's premier live entertainment provider. Lamarre's visionary leadership has not only driven growth but has also inspired audiences around the world with awe-inspiring performances and unforgettable experiences.

Beyond his professional accomplishments, Lamarre is deeply committed to giving back to society. He has been personally involved in numerous charitable organizations, advocating for causes that benefit youth, arts, and education. Lamarre's philanthropic efforts extend beyond mere donations; he actively contributes his expertise and leadership to various boards of directors, ensuring a lasting impact on communities worldwide, including the “One Night for One Drop” annual celebration, imagined by Cirque du Soleil, raising funds for critical water issues.

Lamarre's contributions to the arts and entertainment industry have been widely recognized and celebrated. He has received honorary doctorates from prestigious institutions such as the University of Ottawa, McGill University, and the Université du Québec à Trois Rivières, acknowledging his exceptional leadership and contributions to the cultural landscape. In 2018, Lamarre was appointed officer of the Order of Canada, a testament to his profound impact on Canadian society and beyond.

As Lamarre continues to shape the future of Cirque du Soleil here in Las Vegas and the wider, global entertainment industry, his legacy of creativity, innovation, and philanthropy will endure for generations to come. His visionary leadership and unwavering commitment to excellence serve as an inspiration to aspiring artists, entrepreneurs, and leaders worldwide, reaffirming the transformative power of creativity, compassion, and collaboration in shaping a brighter future for all. UNLV’s Lee Business School proudly welcomes Daniel Lamarre as our Lee Thought Leader for 2024.